The initiative plans to use a 3rd party mobile app to deliver information regarding wildfires and their impacts to ecology along the North Klondike Highway. The app to be publicly known as "Driving the Firebelt" is provided by MyTours through STQRY.com. They provide a template and the Wildlife Viewing Program will provide all the required content to the template. When the app is built, it will be hosted in the App Store or Google Play and can be downloaded by users who are interested in listening to information about wildfires in the Yukon as they are driving. This PIA covers the interaction between users and the app provided by STQRY. The scope of this PIA will also explore how personal information (PI) will be collected, used and/or disclosed by the Department of Environment. The department does not plan to collect any PI from users using the Firebelt Tour app. There will be no login/sign-in option for the app. Users will be able to use the app immediately after downloading it.